Archive record · Brewery
New Level Brewing Co.
Calgary, Alberta, Canada
- Founded
- 2018
- Archive ID
- TB-J3ZENAKH
- Last checked
- 2026-10-02
Who owns this brewery?
Named in dated ownership records. No parent company is held, and each owner's sources are shown below.
From the record
Summary
Founder: UNKNOWN. Current Calgary brewery/taproom at 7005 Fairmount Dr SE; known for experimental small-batch brewing. Current official taproom and Tourism Calgary pages identify active Calgary brewery/taproom; 2026 anniversary page indicates an eighth anniversary and AGLC warehouse list includes New Level Brewing. Production evidence: ACTIVE.
A summary written during research. The sourced facts are in the sections below.
Ownership & corporate history
- Founded by Drew RossApril 2018
What the sources say
'Drew Ross, President and Co-Founder'; his brother James 'joined him in the brewery project'; soft opening April 2018, grand opening July 2018 (Spotlight on Business). Source: https://spotlightonbusinessmagazine.com/new-level-brewing-setting-the-tone-for-craft-beer-excellence/
- Founded by James RossApril 2018
What the sources say
'Drew Ross, President and Co-Founder'; his brother James 'joined him in the brewery project'; soft opening April 2018, grand opening July 2018 (Spotlight on Business). Source: https://spotlightonbusinessmagazine.com/new-level-brewing-setting-the-tone-for-craft-beer-excellence/
- Owned by Drew RossApril 2018
What the sources say
President and co-founder; James Ross's ownership share not stated. Source: https://spotlightonbusinessmagazine.com/new-level-brewing-setting-the-tone-for-craft-beer-excellence/
- Succeeded by RHUBARB HILL FARMS LTD.December 2022
Partly settledCurrent evidence supports this, but the record is not fully resolved.
What the sources say
Rhubarb Hill is the corporate successor to New Level Brewing Company Ltd.; AGLC still lists New Level Brewing as a current warehouse name. Direct current licencee/operating-name transfer should be obtained before calling Rhubarb Hill the licence holder. Source: https://ised-isde.canada.ca/cc/lgcy/fdrlCrpDtls.html?corpId=14637976
Ownership history is kept as dated events, so a change of owner never overwrites the one before it.
Where it is
50.99182, -114.06556
Supplied by the research pass; method not recorded
Open on a mapEvents
- New Level Brewing Company Ltd. amalgamates into RHUBARB HILL FARMS LTD.2022-12-31
CORPORATE AMALGAMATION
The Museum
Timeline
- 2018Wins silver at Alberta Beer Awards
Source: "The Leviathan Russian Imperial Stout was a Silver medal winner at the Alberta Beer Awards in 2018."
- 2018-04New Level Brewing soft opens
Source: "The Ross brothers launched New Level Brewing with a soft open on April 2018"
- 2018-07Holds grand opening
Source: "and a grand opening on July 2018."
The People
Behind the beer
Corporations Canada identifies David Ross as sole current individual with significant control, directly holding more than 75% of RHUBARB HILL FARMS LTD. shares from 2023-12-31.
The Beer Library
Beers
Berserker Blonde
ACTIVEBlonde Ale
Current first-party beer catalogue.
Drank this? Add it to your passport →Pinball Wizard Raspberry Sour
ACTIVERaspberry Sour
Current first-party beer catalogue explicitly describes it as vegan sour.
Drank this? Add it to your passport →Electric Reaper
ACTIVEJuicy IPA
Current first-party beer catalogue.
Drank this? Add it to your passport →Green Demon
ACTIVEBlue Raspberry Sour
Current first-party beer catalogue.
Drank this? Add it to your passport →Travel Guide
Plan a visit
On the record
Awards
- 2023
Silver — Experimental Beer — Sorceress Sour
Canadian Brewing Awards
Only awards we could attribute to a named body and year appear here. An empty section means unresearched, not unawarded.
Show your working
Sources
- recordProbable
Brewery record taken from Tally's Alberta master, Pass 26, which cited https://www.newlevelbrewing.ca/ for this entry. The cited page has not been opened by the archive.
Tally's Alberta master, Pass 26 (research workbook) · Tally's Beer Universe research workbook · 2026
CommercialMedium reliabilitySource accessed 2026-08-19Claim last checked 2026-08-19
Only the claims above are sourced. Everything else on this page is the archive's own research and has not yet been tied to a document — which is worth knowing rather than hiding.
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